Salted is a reference to ocean air and weather, and to the hearty, determined, yet relaxed atmosphere and culture of the New Jersey coastline.

The great blue heron is our emblem, because it thrives in that space between salted and unsalted mists and weathers.

Our Salted Stories tell a deeper history of purpose and persistence, and how these flow into everyday experience and into big dreams and discoveries.

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• Etsy
• Threads